Yurako-what? Yurakoro Neko :3 These are another version of the well-known Maneki Neko (lucky cat, money cat, etc) which play noises when you push them or put them in your hand. They are weighted at the base so when you push them, they will always spring back up-right.
There are three different versions available; two white including one with its eyes closed and a black one. The black one is said to protect against bad luck, where as the white cats are said to bring happiness.
The cats have a motion trigger inside them, so whenever you push them or shake them, they will make a noise. At the base of the figurine, there are two connectors which you press with your hand and the cat will make a different selection of noises, including it saying something. If you shake it enough, it gets angry at you!
Below is an advert from Strapya, showing all the sounds they make:
Regardless of what colour you pick, they all make the same selection of sounds.
Churuya-tan seems to have made a new friend :3
Nyoro-nyan~
